Austin Reed currently the holder of two royal warrants was the perfect place to be outfitted for all of the occasions an upper middle class male might find himself in. From travelling to the far reaches of the Empire, a journey by Wagon Lit, weekends in the country or an evening on the town these were the perfect clothes.
Sports were well catered for, whether you were playing tennis or Hunting, all could be obtained at Austin Reed’s.
The posters used in advertising captured each situation our man with style might find himself in. Highly indicative of the era in which they were created in, the illustrations give us something to aspire to. Life was full of an elegance that was not forced. This was a style of clothing and illustration that seemed to be innate and bred into the gentleman who was completely outfitted at Austin Reeds.
Well known for their impeccable tailoring and clothes that quintessentially defined the English man at a fraction of the cost of Saville Row, they are still in business. Whenever in London, I always pop into Austin’s.
It is also reassuring to see that none of this elegance has left Austin Reed through the subsequent decades, as they still promote a well-dressed gentleman who has not got a personal tailor.
It is also reassuring to see that none of this elegance has left Austin Reed through the subsequent decades, as they still promote a well-dressed gentleman who has not got a personal tailor.