Thursday, November 4, 2010

But I wanted lanvin!

Here I go breaking rules again by posting a video to Savoir Faire. However this time it is not the airlines that are making me break the rules, but Lanvin! If you are going to break rules you might as well do them with Savoir Faire!

H&M and Lanvin have finally released a preview of the collection due to hit stores on November 23rd.

"I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public," he said in a statement. "A designer's work is usually tailored to a very small group of people, but the collection for H&M was about trying to translate the dream of luxury to the masses.

With the current trend for mini movies for perfume and fashion launches (think Halston Heritage here) this video does not disappoint. The collection designed for different age groups and price ranges will give people the opportunity for a bit of Lanvin Savoir Faire! I know that I will be lining up!

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